The Italian luxury brand Gucci partners with Beyoncé to promote the rights of women worldwide. Guccini is represented by its artistic director Frida Giannini and Salma Hayek, women the CEO of the group to which the brand belongs - appealed to Beyoncé to set the campaign to music "Chime For Change " . A clip composed of 10 mini-movies depicting the destinies of women the exceptional courses was presented yesterday at the TEDxWomen luncheon (foundation that promotes the place of women in the society). If the house Gucci has a long history in supporting the rights of women, especially with UNICEF for 7 years to promote the education of girls, the singer Beyoncé thus unveils a new fight that is close to her heart. "Girls must learn at a very young age that they are strong and able to be what they want. (...) I am honored to be surrounded by women who live without fear and set an example for future generations of young people women", says Beyoncé at Vogue.uk.co.
 
Beyoncé, Salma Hayek and Frida Giannini, 3 women of influence, are mobilized to make their voices heard and those of all women. Raising funds and raising awareness to support women these four corners of the globe are the goals of this collaboration between Gucci and Beyoncé. When a big fashion name like Gucci meet a super star of the song, it's not always to talk rag ...

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