May 4, 2024

Instant gourmand: Kinder Bueno celebrates its 20th anniversary!

Born in the early 1980s, after having sprung up in the creative and greedy spirit of Mr. Michele Ferrero, Kinder Bueno landed in France in 1991. So that does not make us look younger, no. But at the same time, this anniversary allows us to realize that it's been 20 years all round that we fall in love with Kinder Bueno.

The good idea of ​​Mr Ferrero

Why ? How? Because Mr. Ferrero had really prepared his shot: his idea? Suggest a recipe based on chocolate inspired by pastry know-how while revealing new sensations. In a few words: chocolate, wafer, cracking, lightness, melting ... Ah, that's it, we see two saliva there at the bottom.

This is how the Kinder Bueno has become, in 20 years, a little snack pleasure often copied but never equaled. And for good reason, we know for sure because we slipped behind the scenes of Ferrero factory near Rouen: the chocolateit is not complicated, the fodder made from milk and hazelnut, it is relatively easy to do too; but the wafer, oh there, the wafer, that's the unresolved mystery of the last two decades, let's face it.

An anniversary event 

To celebrate this anniversary as it should be, Kinder Bueno invites all gourmands to take a break from April 5 to 8 at the RER station Auber (near the station Saint Lazare in Paris). There, for 4 days, will be installed a Kinder Bueno area where many activities will be organized. 80 000 Kinder Bueno will be distributed throughout the resort usually dull and unattractive; a subtle scent of hazelnut will be spread and guide passers-by to three landscaped areas.

Space 1, "Fondant" version where you can relax with your neck massage; espca 2 version "Croustillant" where the same massage will be completed by a soft music; and space 3 version "lightness" to enjoy a Kinder Bueno in peace. Just a moment of pleasure in this world of brutes finally, youpi.

 

Discover our report in pictures

 



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