In a difficult time for luxury, the most famous houses compete with ingenuity to seduce customers, more and more demanding. Unlike mass-produced mass-market brands, luxury is increasingly focused on limited-edition, ephemeral stores and personalization services.
After Hermes and Vuitton who was throwing My Monogram a few months ago, it's now Dior to offer a personalization service, during the Christmas holidays. Friday the 11th, Saturday the 12th and Sunday the 13th of December, make personalize your mythical Lady Dior in gold, silver or tone on tone.
Than one who has never dreamed of having the very iconic Lady Dior in exclusive version throws me the first bag ...
Where ? Christian Store Dior 11, rue François 1er 75008 Paris