The brand of ready-to-wear bohemian-chic
Paul & Joe lends his talents to Perrier to dress three limited series of the famous can. Each of these three versions, which will be released this winter, will have a very particular style. The first will be directly inspired by the collections
Paul & Joe, in the spirit "La Parisienne", with yellow and white stripes. The second version, more "jungle" will be more for men with tigers and exotic patterns. Finally, the third can will be more festive, all yellow dressed with patterns reminiscent of fireworks.
This special series will be presented during the parades
Paul & Joe which will take place during the
Fashion Week in Paris in October and in all the shops
Paul & Joe and
Paul & Joe Sister.
The cans will be available between October 2007 and January 2008 in supermarkets and hypermarkets. Information on //www.paulandjoe.com/ and //www.perrier.com/
Baby Boom (June 2023)