Rooney Mara, new chic muse of Calvin Klein
Radiant. Rooney Mara is the new muse of the brand Calvin Klein. The actress lends her image to the new fragrance, Downton. "It's an honor for me to be themuse a brand that has such a legacy in avant-garde advertising, "the young woman told WWD. "The perfume Downton is very faithful to the chic and simple spirit of the brand Calvin Klein. I like the timeless side of the collection Calvin Klein. For me, it was an obvious collaboration, "she added.
Downton is expected to be released next September. The brand also found great hope on this new perfume. Catherine Walsh, Vice President of the Sector perfume said he could report $ 120 million to Calvin Klein.
Rooney Mara, who became known to the general public thanks to her role as Lisbeth Salander in adapting Stieg Larsson's best-selling book, Millenium, "Men Who Did not Love Women" elegantly embodies the brand Calvin Klein. The advertising campaign highlights the natural beauty of the actress - on posters, we discover the lady leaning against a wall, hair pulled back. Viewers should soon discover an advertisement directed by David Fincher, director of Millennium.
