May 28, 2024

Who is this? Tory Burch

In just six years, the Tory Burch brand has become the favorite brand of New York chic. Figurehead of the jet set, this party girl that you could believe straight out of a novel by Jay Mc Inerney has converted his address book in juicy turnover.

At the head of 20 shops, Tory Burch landed this spring in France, including the Bon Marché which distributes its exclusive collections. If her ballerinas recognizable by their logo have already seduced the elegant Manhattan, they should not delay to pack the hearts of Parisiennes!

 

Former press officer for major brands like Narciso Rodriguez, Vera Wang or Ralph LaurenTory Burch discovered the meaning of the company during her maternity leave. That's when she decides to leave LVMH and create her box. The DNA of this collection: clothes that look like him, well made but affordable in terms of price.

Not surprising that Blake Lively of Gossip Girl or Sarah Jessica Parker trusted him!



Tory Burch on How She Built a Fashion Empire From the Ground Up—Step Into My Office—Glamour (May 2024)