Franck Provost creates a hair care line for short hair
Different needs
Because, by definition, there are few lengths separating the roots from the tips, there is a tendency to believe that short hair do not need specific products. Even when you copy on men, take the first shower gel that passes to wash everything at once. Fatal error ! Certainly, the short hair are often less demanding than lengths. But that's not a reason to neglect them. Because their needs are real.
Sure short hair, styling products are used more often whose thick sticky textures cling to the fibers. To get rid of them, you need a formula that is effective enough, but that will stay soft, daily use requires. A compromise made possible with the Expert Shampoo Short hair. Formulated with aloe vera, it prevents the dehydration of fibers in the moment, then throughout the day. This plant having the quality of functioning as a reservoir, it replenishes the hair in water when they need it. As for purification, AHAs do the job. These acids (in English: Alpha-Hydroxy Acids) are natural substances that have the distinction of being able to easily eliminate dead skin, impurities, residues. Result? After washing, the hair keeps all its lightness without losing any of its tone. Finally, as it is devoid of silicone, the formula allows to space the shampoos because the hair chew less quickly.
A complete range
In addition to this new shampoo, the range for short hair includes 3 styling products specifically created for them. We choose them according to the desire, according to the hairstyle desired. Professional Fixing Spray will be ideal for example to achieve a very structured effect. Lightweight to the extreme and equipped with a micro-diffuser spray, it allows to work with precision while ensuring a hairstyle which stays in place all day. For a vaporous effect, the new range includes a Styling Foam, to use on hair wet, before styling, so as to soften the fiber. Finally, for a more rock style, we take off the roots with a powder whose ultra-light formula based on silica, melts in the hands and causes a "gripping" effect on the fibers to keep them well rounded.
Expert range hair Short, Franck Provost, 6 euros each (available in supermarkets).
