April 26, 2024

Bourjois: mini-varnish too cute for 150 years of the brand

150 years ... already. To celebrate this anniversary as it should, Bourjois launches today a sublime collection of polish, composed of 15 new exclusive colors, entirely inspired by the history of the brand. You will discover 15 key dates, associated with 15 vibrant and mesmerizing colors. Like this dark and deep red, which refers to the year 1863 and the birth of Bourjois, on the Grands Boulevards Parisiens, in the theater district. Or this orange vitamin and luminous for the year 1950. Creation date of the slogan "Bourjois with a J as joy ", invented by the famous Charles Trenet. We also find an old rose, which takes the color "Ashes of Roses", a key shade of the brand, appeared in 1913. But also a light iridescent and slightly bluish pink, for 1995 and the arrival of the range of shower gels "Moles". The collection closes in beauty with a bright pink, true emblem of the brand.


This collection of mini varnish will be available from February 2013, in the Perfumes, Department Stores, City Markets, Large Surfaces and on www.boutique.bourjois.fr. For the sum of 3,95 euros the unit.



Spring Project Pan Update #1 (April 2024)